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Trend Spy brand guide
built a brand identity system for a data-driven trend analysis platform: visual identity, typography, color, and voice. the brand launched with the beta landing page in mid 2024, which took sign-ups from 2.35% of visitors to 12%.
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about this section4 stories · 2022–2023
brand identity, illustration, motion graphics, and AR.
stayjustintime.com
developed an NFT PFP collection with an AR layer that unlocks mini games, animations, and private communities, then made the promotional videos and brochure for the company's web3 marketplace launch.
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Portal branding
brand identity for a fictional teleportation technology: logo, color palette, and applications across touchpoints.
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illustrations for The Gazelle
editorial illustrations for NYU Abu Dhabi's student-run publication, supporting diverse journalistic content.
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