naeema.

a system that extracts what square's marketing site already says, catalogs it into reusable entities, and lets an llm compose new pages from verified content only. the dashboard's job is one question: where are we missing content?

an internal tool for sorting, labeling and qa-checking the product photos that train an ai image model. filenames first, a cheap vision model second, a human always last. born from assembling a test set by hand.

placeholder — what you did, for whom, and what changed. two sentences.

a capture layer for the tidal player: when a song hits, you pull it. three taps instead of a text box — the craft, the feeling, the connection. two prototypes (the vision and the version the backend supports today) plus the audit that drew the line between them.

a mobile app for researchers to discover papers and labs. the bet: organize around 26 research topics instead of journals. ai generated the directions; i picked one and refined every screen by hand.

20% of international students avoid medical care because the insurance system confuses them. a multi-method usability study of the one stop center's phone experience, with 20 participants.